A Powerful Adversary — and Your Greatest Ally

Greg Twemlow
6 min readOct 20, 2024

--

AI: The Most Powerful Adversary and the Most Powerful Ally — A Kairos Moment for Knowledge Workers

The conversation around AI’s impact on employment has primarily focused on one burning question: Will AI augment human work or outright replace it? In early 2023, I wrote an article that critically examined how AI, particularly generative AI, will likely reduce job opportunities for writers and software engineers. The article points out that while AI may enhance productivity and free up time for creative endeavours, the more immediate reality is that businesses may choose cost-cutting automation over retaining human talent.

Listen to the Podcast.

A Powerful Adversary — and Your Greatest Ally article by Greg Twemlow, image by ImageFX
A Powerful Adversary — and Your Greatest Ally article by Greg Twemlow, image by ImageFX

This article underscores a critical tension many of us in knowledge work feel. We’re being told that AI will simply shift job responsibilities, creating new roles like AI Trainers or Prompt Managers, which involve training AI systems or managing AI-generated content. But scepticism remains.

Can displaced workers transition smoothly into these new roles? Will the new jobs truly offset the ones that are lost? And even more critically, do most workers understand that AI isn’t just an inevitable future — it’s an active force reshaping their careers right now?

This scepticism, coupled with the rapid pace of AI’s evolution, catalysed the need for this article. Unlike the cautious optimism some espouse, I believe the duality of AI’s role as both a destroyer of traditional job structures and a potential ally has been grossly underexplored. AI isn’t waiting for us to catch up. Knowledge Workers are already at risk, and sitting back to “see how things unfold” is not a strategy — it’s a recipe for obsolescence.

This is why we need to act now. This is our Kairos moment, a critical window of opportunity for us to take control of our careers, leverage AI’s strengths, and ensure it becomes our ally before it crushes us. In ancient Greek philosophy, a Kairos moment refers to a critical, opportune time to act. This article guides you through understanding AI’s dual nature and positioning yourself to thrive in this new landscape—before it’s too late.

Picture this: I’m a Knowledge Worker (KW) lying flat on the ground, looking up as an AI tank barrels toward me. It’s massive, unstoppable, and too powerful to confront head-on. At that moment, it’s clear that AI is about to roll over everything I’ve built. But just before it crushes me, a hand reaches down. It’s AI’s hand, offering me a lifeline. That’s the paradox we’re facing. The very force that threatens to displace us is also the one that can save us — if we know how to reach for it.

Right now, we have a unique window of opportunity to take control of our careers, leverage AI to enhance our capabilities and position ourselves as leaders in this shifting landscape. But here’s the catch: it’s up to us to act. Waiting for our boss or company to figure it all out for us? That’s not going to cut it. Each of us is responsible for leading ourselves through this AI revolution.

As Knowledge Workers, we’re in the eye of the storm. AI is fundamentally reshaping industries, disintermediating roles, and outright destroying many traditional concepts of work.

The tasks that once made us indispensable — data analysis, content creation, decision-making — are now on AI’s hit list. It’s tempting to see AI only as the enemy, something we must fight against or avoid. But here’s the reality: AI is both the enemy and the saviour. It’s the destroyer of traditional job structures and the potential ally that can enhance our capabilities and position us as leaders in this shifting landscape.

Focusing on only one side of this duality is a huge mistake. See AI only as the threat? You’ll miss out on its immense potential. Embrace it blindly as the saviour? You’ll get blindsided by the disruption it causes. The key is to hold both truths in tension and navigate this moment with a clear-eyed strategy.

Knowledge Workers are Most at Risk

Let’s face it — those who work in knowledge are particularly at risk. AI is evolving fast, taking over the cognitive tasks we’ve spent years mastering. But this isn’t the time for passivity. This isn’t the time to wait and see how things shake out.

We’re in a Kairos moment — an ancient Greek concept for the critical, opportune time to act.

The window is now open but won’t stay open for long. We’re talking about months, not years. AI is evolving at breakneck speed — wait even six months, and you might find yourself significantly behind. Those who act now will carve out their place in the future. Those who don’t? They’ll be left behind.

A Kairos Moment — The Time to Act Is Now

Here’s the brutal truth: AI is the most potent adversary we’ve ever faced and the most powerful ally at our beck and call. The worst mistake is assuming someone else will guide us through this. Our bosses don’t have the magic answer. We are responsible for leading our careers through this AI revolution. Sitting back and hoping for things to get more precise? That’s a path to irrelevance.

So, how do we respond? How do we navigate AI’s duality as both the destroyer of jobs and the amplifier of human potential?

Know Your Enemy

There’s no better framework for this moment than Sun Tzu’s famous teaching: “Know your enemy and know yourself, and you will win a hundred battles without disaster.” AI isn’t some mysterious force beyond our understanding. It’s a tool — an incredibly powerful one, but still a tool. The first step is to understand how AI works.

AI excels at its best: processing massive amounts of data, automating repetitive tasks, and generating insights faster than humans. It’s a machine built for speed and efficiency, disrupting industries from logistics to customer service. But here’s the thing: AI lacks human intuition, emotional intelligence, and creativity. These are the areas where we still have the upper hand, and these are the areas where we can use AI to amplify our strengths.

By studying AI’s capabilities and limitations, we can stop seeing it as the enemy and start seeing it as the collaborator it can be.

Know Yourself

However, the second part of Sun Tzu’s advice is even more critical right now: know yourself.

In an age where AI is the most potent force on the battlefield, self-awareness is essential. The most important thing we can do is recognise our strengths — those human abilities that AI can’t replicate.

What can you do that AI can’t? Maybe it’s leading a team through ambiguity. Perhaps it’s connecting with clients on a human level or creating creative solutions to complex problems. These are the skills that will keep you relevant. AI might take over the grunt work but can’t currently replicate leadership, empathy, or strategic thinking. Knowing yourself means amplifying these human strengths with AI.

But it’s not enough to rest on what we’ve done in the past. We need to evolve with AI, constantly learning and adapting. The future belongs to those who see AI not as a replacement but as an enhancer of their capabilities. Knowledge Workers who succeed will be the ones who view AI as a tool for growth, not as a threat.

The Window of Opportunity Is Closing Fast

This is our Kairos moment — the time for action is right now. Sitting back and waiting for someone else to show you the way isn’t an option. AI is moving too fast, and those who fail to adapt will be left behind. But if you take the time to understand AI, know yourself, and position your strengths alongside AI, you’ll survive and thrive.

AI is not just an adversary; it’s a powerful ally. But it will only be an ally for those who take this moment to act. The window is closing — it may not even last six months. Now is the time to lead, to leverage AI, and to position yourself for success in the future of work.

Sun Tzu was right: victory comes from knowing yourself and your adversary. In this case, AI is the most potent adversary we’ve ever faced and the most powerful ally we’ve ever had.

The choice is ours: do we act now or get swept away by the wave of change?

About the author: Greg Twemlow, Founder of XperientialAI©.

Greg Twemlow, Founder of XperientialAI©.

Greg Twemlow: “Empowering future leaders and organizations by designing and delivering AI-integrated experiential learning programs that blend technology, ethics, and philosophy. Through consultancy, mentorship, innovation coaching, and thought leadership, I help CEOs, business leaders, and individuals ethically and efficiently implement AI solutions while fostering a culture of trust, integrity, and wisdom in an AI-driven world.” Contact Greg: greg@xperiential.ai

--

--

Greg Twemlow
Greg Twemlow

Written by Greg Twemlow

Innovate, Learn, and Lead with AI© | Pioneering AI-Enhanced Educational Strategies | Champion of Lifelong Learning & Student Success in the GenAI Era